Privacy Policy

This is the general privacy policy (“Privacy Policy”) for IQAir AG and/or its corporate affiliates (whether existing now or in the future) (hereinafter referred to collectively as “IQAir” or “we”). Except where IQAir posts a separate privacy policy, this Privacy Policy applies to all information we collect or acquire from and about consumers: (i) through any media, channels and platforms, whether online, offline, via mobile and wireless platforms, or otherwise, and whether existing now or in the future, as well as IQAir-branded applications that operate on or in connection with third party social media sites and platforms(all the foregoing, hereinafter referred to as the “IQAir Interactive Platform” or “Site”); and (ii) via other collection, acquisitions and marketing channels (e.g., direct mail, paper and phone enrollments, cross-sell programs, affiliate marketing, and our Business Partners) (as defined in Section 2 below).

We are committed to respecting your privacy and recognize your desire to protect the Personally Identifiable Information (as defined in Section 1 below) you share with us. This Privacy Policy describes the types of information we may collect from and/or about you (whether via the IQAir Interactive Platform or otherwise), the treatment of such information, and the choices you have regarding your information.

This Privacy Policy also constitutes part of the Terms and Conditions for Use of Site that govern your use of the IQAir Interactive Platform. In addition, this Privacy Policy constitutes part of the terms and conditions (such as official rules) that govern your participation in any and all events and activities offered or sponsored by us.

1. Types of Information We Collect

1.1. Personally Identifiable Information.

“Personally Identifiable Information” or “PII” means information relating to an identified or identifiable individual.

We may also collect PII from third party sources, such as: (1) third party sites or platforms, in the event that you link or associate your IQAir profile to that third party site or platform or import your contacts from that third party account; (2) friends or family members, if they have provided your information to IQAir or through the IQAir Interactive Platform; or (3) through the use of cookies and similar technologies (see Section 5 below for more information).

1.2 Other Information.

We may collect other information that cannot identify or be linked to an individual (and is therefore, not PII). For example, we may collect traffic data pertaining to the IQAir Interactive Platform, such as total page views in a given time period, total impressions per ad, average amount of time that visitors spend on the IQAir Interactive Platform (or a part thereof) each time they visit, average amount of time that visitors spend on each page of any one or more parts of the IQAir Interactive Platform, and percentage of visitors from a certain geographical area.

You can choose to submit your location information. We are only used to temporarily release the air quality data of the area to you. We will not store your location information.

We typically collect this information through the use of cookies and similar technologies.

2. What We Do With the Information As a general matter, subject to applicable privacy laws, we use the PII collected from and/or about you in the following ways:

2.1 Our Own Use of Information

2.1.1 Transactional, Administrative, and Customer Relation Purposes: If you provide PII to us as part of a direct interaction, we will process and use your PII for all purposes related to that activity, including communicating and interacting with you in relation to that activity.

For GDPR and Personal Information Protection Law of the People's Republic of China purposes, we use your PII in the context of these transactional, administrative, and customer relation purposes pursuant to any contracts we have with you, any consent we've received from you, or our legitimate interests in: (1) improving our products and service; (2) administering and maintaining operations of the IQAir Interactive Platform; (3) offering, marketing and advertising products and services; (4) administering and managing transactions and relationships with you; and (5) personalizing user experiences.

2.1.2 Marketing & Advertising Purposes:

(a) Interest-based advertising on the IQAir Interactive Platform: We may use your PII to provide to you interest-based ads (i.e., ads potentially relevant or tailored to your interests) about products and services of IQAir and/or our Business Partners (as defined in Section 2.2.1 below). For example, we show ads inside and/or alongside the videos you watch on iqair.cn. Sometimes, these ads are based on the topics or subject matters of the videos you are watching. However, to make these ads as relevant as possible for you, we may infer your viewing interests based on videos you have previously viewed on iqair.cn, and may use this information to associate your browser with relevant interest categories and show you ads relevant to your inferred interests. For example, if your prior viewing habits on iqair.cn suggest that you are affected more by a certain type of environmental pollutant than others, you might see more ads related to products that we consider to be more useful for such pollutants.

We use your PII for interest-based advertising pursuant to your consent (when we are required by law to obtain it) or our legitimate interests, such as: (1) offering, marketing and advertising products and services; and (2) personalizing user experiences.(b) Email marketing: If you provide your email address or mailing address to us (such as by joining one of our mailing lists), we may use such address to send you product and service offers, promotions, and advertisements from us and/or from our Business Partners in accordance with applicable anti-spam legislation.

We use your PII for email marketing pursuant to your consent (when we are required by law to obtain it) or our legitimate interests, such as: (1) offering, marketing and advertising products and services; and (2) personalizing user experiences.

2.1.3. Market Research Purposes: We may use PII to conduct market research and analysis for ourselves as well as for our Business Partners.

We use your PII for market research pursuant to our legitimate interests in: (1) improving our products and service; and (2) offering, marketing and advertising products and services.2.1.3. Market Research Purposes: We may use PII to conduct market research and analysis for ourselves as well as for our Business Partners.

2.1.4 Data Aggregation: We may combine your PII with other users of the IQAir Interactive Platform to generate aggregate information that reflects activities, habits, preferences, interests, etc. about our users as a group. In addition, we may take PII and remove certain data elements to “anonymize” or “pseudonymized” your information, in accordance with applicable laws. We use this aggregated data to better understand our users and how they interact with our products and services.

2.1.5 Other Uses: In the event of any other purposes for which we wish to use your PII that are not listed above, or any other changes we propose to make to the existing purposes, we will notify you by amending this Privacy Policy in accordance with the Section titled “Changes to this Privacy Policy” below.

2.2 Disclosure to Third Parties outside IQAir

2.2.1 Disclosure to our Service Providers: We may disclose PII to our outside vendors and contractors who need to access such information in order to perform services (including, without limitation, transaction/payment processing, order fulfillment, contest/sweepstakes administration and prize fulfillment, data research and analysis, data collection and processing, data storage, data security, hosting and technical support for the IQAir Interactive Platform, and marketing and advertising support) for us (hereinafter referred to collectively as “our Service Providers”).

Generally, we require that our Service Providers use your PII shared by us solely for the purposes of performing services for us and that they maintain the confidentiality, security and integrity of such PII and not further disclose the PII to others.

2.2.2 Disclosure under other circumstances: We may disclose PII to others if doing so is required by law or, in our good faith belief, is reasonably necessary to: (1) comply with legal process (including a court order or subpoena); (2) cooperate with law enforcement; (3) enforce this Privacy Policy and/or the Terms and Conditions for Use of Site; (4) respond to an emergency; or (5) protect the rights, property or safety of IQAir, our users, and/or the public.

2.2.3 Unrestricted disclosure of non-PII: We reserve the right to use, disclose, sell, or otherwise share information that is not PII. For example, unless prohibited by subject privacy laws that may apply in your jurisdiction, we may freely share non-PII with our Business Partners who may use such data for their own marketing, advertising, research, or other business purposes. We may also freely share non-PII with our Service Providers in order for them to perform services to us.

3. Information Access & Opt-Out

3.1 Information Access

if you have provided your information to us offline, you may request to access, delete, update and correct your information as stored by us, by sending your request to us atsupport.cn@iqair.com. Your request will be processed as soon as possible.

3.2 Opt-Out

You can opt out of all our marketing uses (including email marketing, mobile email marketing etc.) of your PII as well as our sharing of your PII with our Business Partners for their marketing uses by sending your request via email atsupport.cn@iqair.com. We will endeavor to honor your request no later than 10 days after receipt (or within such applicable time period as required by law). To ensure timely processing of your request, please expressly state in your email or mail that you wish to opt out of all further uses and sharing by IQAir of your personal information for marketing purposes. Your opt out election, once processed by us, will stop, on a going-forward basis, all further marketing uses and sharing of your PII by IQAir.

In addition, with respect to certain marketing uses of your PII, you may exercise your opt-out choice through the following alternative methods: Our email / mobile email marketing (i.e., sending marketing emails (including our newsletters) to your Internet email account or your mobile email account):

Use the opt-out means (e.g., an “unsubscribe” link) provided in a marketing email that you have previously received from us.

4. Data retention

We will retain your PII for as long as your account is active or as needed to provide you products or services, and as necessary to comply with our legal obligations, resolve disputes, and enforce our agreements.

5. Protecting Children

We take special care to protect the safety and privacy of children. All products and services of IQAir are intended for general audiences and are NOT directed to children. We do not knowingly permit children under 16 to register on the IQAir Site for any product or service. We do not knowingly collect or solicit Personally Identifiable Information about children under 16.

Children under 16 should always ask their parents or guardians for permission before providing any Personally Identifiable Information to anyone online or through mobile devices. If you are a parent or legal guardian, we urge you to participate in your child's online and mobile activities and to use parental control or other Internet and/or mobile filtering technology to supervise your child's access to the Internet.

6. Cookies & Similar Technologies

We may collect information about your computer or device by using cookies and similar technologies. A “cookie” is a small file that is stored on the hard drive of your computer. Cookies are created when a user's browser loads a particular website. The website sends information to the browser which then creates a text file. Every time the user goes back to the same website, the browser retrieves and sends this file to the website's server.

We use both Session cookies and Persistent cookies on the IQAir Site. Session cookies are temporary files that are erased when you close your browser. When you restart your browser and go back to the site that created the cookie, the website will not recognize you. Persistent cookies are files that remain on your hard drive until you erase them or they expire. How long a cookie remains on your browser depends on how long the visited website has programmed the cookie to last.

We also use Advertising cookies. These cookies will collect information about your visit to our website, the content you viewed, the links you followed and information about your browser, device, and your IP address. We might sometimes share some limited aspects of this data with third parties for advertising purposes. We may also share online data collected through cookies with our advertising partners. This means that when you visit another website, you may be shown advertising based on your browsing patterns on our website.

7. Data Security

Protecting the security of your Personally Identifiable Information that you share with us is of the utmost importance to us, and we implement technical and organizational measures designed to protect your information in accordance with applicable laws.

8. Links to Third Party Sites, Services or Products

The IQAir Interactive Platform contains links to sites operated and maintained by third-parties, as well as links to products and services (including software) provided by third-parties.

9. Changes to this Privacy Policy

From time to time, we may change this Privacy Policy in whole or in part, to accommodate new technology, industry practices, regulatory requirements or for other purposes. We will provide notice to you if these changes are material and, where required by applicable law, we will obtain your consent. If you are a registered user or member of the IQAir Interactive Platform (e.g., any of our social networking services), we may notify you of material changes to this Privacy Policy via email and/or may ask you to affirmatively acknowledge and consent to such changes (e.g., by checking a box or clicking a button) at the time of your next account login on the IQAir Interactive Platform.

10. Contact Us

We welcome your questions and comments about this Privacy Policy or how we process your PII. Please contact us using the information below and we will respond to you as soon as reasonably possible. For information about our processing activities, please contact our Privacy Officer atsupport.cn@iqair.com.

This Privacy Policy was last updated in June 2023.